We would like to thank our exhibitors and sponsors for sponsoring this meeting which includes pharmaceutical companies. They have had no editorial input into or control over the agenda, content development or choice of speakers, nor opportunity to influence except for the sponsored symposia presentations.

Agenda

Primary care is evolving rapidly, and practice managers are at the centre of making digital transformation work in reality. This event focuses on AI and digital health, taking a practical, grounded approach to change that supports rather than adds to existing pressures.

Wednesday, July 1, 2026
9:20 AM - 10:15 AM
Chair’s opening remarks followed by: Digital first: what the NHS direction means for day-to-day pressures
  • What national expectations on access and responsiveness translate to locally 
  • Where pressure is increasing (and why it’s not just about demand volume) 
  • What practice managers need to anticipate around capacity, staffing, and patient expectations
 
 
10:25 AM - 10:55 AM
Sponsored session to be confirmed
 

Sponsored by

11:05 AM - 11:50 AM
Leading teams through continuous digital change
  • The leadership challenge of constant digital transformation
  • How to assess what matters vs what adds complexity
  • Balancing patient expectations, staff capacity, and system change
  • Avoiding reactive digital decision-making
 
 
12:00 PM - 12:30 PM
Sponsored session to be confirmed
 
 
 
12:40 PM - 1:10 PM
Sponsored session to be confirmed
 
 
 
1:20 PM - 2:05 PM
Using AI safely and effectively in general practice
  • Where AI is already being used in general practice and what it’s actually helping with
  • Practical use cases that support day-to-day work (communication, admin, prioritisation)
  • What safe and responsible use looks like in reality: oversight, risk, and accountability
  • Common risks (bias, inaccuracy, over-reliance) and how to manage them in practice
  • Key questions to ask before adopting or using any AI-enabled tool
 
 
2:15 PM - 2:45 PM
Sponsored session to be confirmed
 
 
 
2:55 PM - 3:40 PM
Creating value from better digital ways of working
  • Defining the problem, it’s root cause and measuring the baseline
  • The three principles of Digital Transformation
  • Testing and improving innovations and transformations
  • Building a compelling case for sustaining the change
     
 
 

If you are interested in speaking at this event, please contact Pippa Baynham, Senior Conference Producer.

If you are interested in sponsoring on the Agenda, please contact Edward Burkle, Executive Director